Current Challenge
A HCD approach to understanding Kenya’s E-mobily landscape
Client
- Mideva
Category
- Design Sprint Facilitation
- Design Thinking Facilitation
Location
- Kenya
Duration
- Ongoing
The Research Goal
- How might we better understand user needs to help guide EV 2-wheeler providers to deliver contextual products and services for the Kenyan market?
- How might we increase the uptake of E-mobility solutions in the Kenyan automotive industry?
Project Brief
Copia Kenya has largely, in the past, taken the project-driven approach when it comes to developing offers in the market. The product team had been recently set up to spearhead product development efforts at Copia. With the goal of designing and delivering products that are desirable, viable, feasible and impactful, the product team was considering taking a product-driven approach that will integrate elements of design thinking/human-centered design, agile and lean development. To achieve this, there was a need to align the product team and the organization at large through a series of design thinking sprints, with the expert support of MIDEVA Labs.
Amaizing Title Heading here.
Copia Kenya has largely, in the past, taken the project-driven approach when it comes to developing offers in the market. The product team had been recently set up to spearhead product development efforts at Copia. With the goal of designing and delivering products that are desirable, viable, feasible and impactful, the product team was considering taking a product-driven approach that will integrate elements of design thinking/human-centered design, agile and lean development. To achieve this, there was a need to align the product team and the organization at large through a series of design thinking sprints, with the expert support of MIDEVA Labs.
Copia Kenya has largely, in the past, taken the project-driven approach when it comes to developing offers in the market. The product team had been recently set up to spearhead product development efforts at Copia. With the goal of designing and delivering products that are desirable, viable, feasible and impactful, the product team was considering taking a product-driven approach that will integrate elements of design thinking/human-centered design, agile and lean development. To achieve this, there was a need to align the product team and the organization at large through a series of design thinking sprints, with the expert support of MIDEVA Labs.
Project Brief
Copia Kenya has largely, in the past, taken the project-driven approach when it comes to developing offers in the market. The product team had been recently set up to spearhead product development efforts at Copia. With the goal of designing and delivering products that are desirable, viable, feasible and impactful, the product team was considering taking a product-driven approach that will integrate elements of design thinking/human-centered design, agile and lean development. To achieve this, there was a need to align the product team and the organization at large through a series of design thinking sprints, with the expert support of MIDEVA Labs.
Amaizing Insight Heading here.
35+
Copia Kenya has largely, in the past, taken the project-driven approach when it comes to developing offers in the market.
35+
Copia Kenya has largely, in the past, taken the project-driven approach when it comes to developing offers in the market.
35+
Copia Kenya has largely, in the past, taken the project-driven approach when it comes to developing offers in the market.
Amaizing Title Heading here.
Copia Kenya has largely, in the past, taken the project-driven approach when it comes to developing offers in the market. The product team had been recently set up to spearhead product development efforts at Copia. With the goal of designing and delivering products that are desirable, viable, feasible and impactful, the product team was considering taking a product-driven approach that will integrate elements of design thinking/human-centered design, agile and lean development. To achieve this, there was a need to align the product team and the organization at large through a series of design thinking sprints, with the expert support of MIDEVA Labs.
Copia Kenya has largely, in the past, taken the project-driven approach when it comes to developing offers in the market. The product team had been recently set up to spearhead product development efforts at Copia. With the goal of designing and delivering products that are desirable, viable, feasible and impactful, the product team was considering taking a product-driven approach that will integrate elements of design thinking/human-centered design, agile and lean development. To achieve this, there was a need to align the product team and the organization at large through a series of design thinking sprints, with the expert support of MIDEVA Labs.
Phase one Report
Copia Kenya has largely, in the past, taken the project-driven approach when it comes to developing offers in the market. Copia Kenya has largely, in the past, taken the project-driven approach when it comes to developing offers in the market.
Related Case Studies
Design Sprint, Research, Facilitation, Prototyping
Design Thinking Facilitation, Course Design, Venture Design Support
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